Growing Insight

"We're serial acquirers. We meshed closely with Birch Hill on that. They added a great deal of value because of the experience they have from assessing such a cross-section of businesses."

Bill Sanford

President and Partner

Bluewave Energy

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CEO Insider: Bill Sanford, President and Partner, Bluewave Energy

Bluewave Energy is a Nova Scotia-based full service fuel company that delivers heating oil, diesel, gasoline and heavy fuel oil to homes and businesses.

On Growing Together:

"We'd had a bad experience with a previous equity partner so we evaluated about a dozen companies. We were looking for someone who would support our business plan. Birch Hill appreciated our stated goals and felt they made sense. They did significant due diligence but the end result was a very fair investment rate.

We're serial acquirers. We meshed closely with Birch Hill on that. They added a great deal of value because of the experience they have from assessing such a cross-section of businesses."

On Working Together:

"If you care about maintaining a strong culture, you've got the right partner. They understood the importance of our culture. They get the value of culture and they really live that.

They're also good with management issues. For example, our Chief Financial Officer was being pulled in too many different directions. They helped us sort out how to rethink the roles and responsibilities so she could be most effective."

Advice to CEOs

"Ultimately, it's a leap of faith. The single biggest thing you have to understand is that there will be an exit. It can be public or private but you have to get your head around that."